Laycon Depo, Erica Chop Our Money and 8 other BBN Hashtags I enjoyed seeingOne July day, just a few days after the Big Brother Naija Lockdown Edition started, I saw a hashtag at the top of the Twitter trend list…Oct 3, 2020Oct 3, 2020
If they’ve ever told you they can do your job better than you…As a copywriter, it’s even worse. Your skill is too simple and everyone thinks they can do it…Sep 5, 20201Sep 5, 20201
Nigerian ad agencies need to commit or commot when hiring talentsStart asking agencies to pay you when they ask you to take a test.Aug 29, 2020Aug 29, 2020
The days of letting those who only wrote TV/radio ads tell you what to be proud of are overThose who try to convince clients with 100-slide decks that digital is the future are the ones that’d disrespect copywriters with digital…Aug 22, 2020Aug 22, 2020
Getting your first ad agency job will be hard, I’ll tell you whySorry, your eyes will see pepper when you’re looking for an advertising job. And nothing can prepare you for that pepper. Not even the…Aug 14, 20202Aug 14, 20202
Okay. Let’s break this Nigerian advertising career ceilingI find myself thinking about creative careers in the Nigerian advertising scene again and my head has been spinning since. Understanding…Aug 7, 2020Aug 7, 2020
The sky is actually not big enough for Nigerian advertising agenciesI’ve been wondering about the size of the agency scene a lot. You know, from how much goes out of it to how much comes into it. In this…Jul 27, 20201Jul 27, 20201
Sorry you’re not different than othersI have always found it somewhat problematic when people say they approach creating with the mindset that they want to do something…Jul 20, 2020Jul 20, 2020
No one expects your brand to be Oshobaba in his primeComrade Adams Oshiomhole was a former labour leader. When I was growing up, this man was a hero. He called for indefinite strikes and…May 4, 2020May 4, 2020
Who said that thing again?One of the few things I have learnt the past two weeks is that it's never "what" is said. It's almost always "who" said what.Apr 13, 2020Apr 13, 2020
